E-commerce is an interdisciplinary field that bridges social sciences with technology, focusing on the practical application of business and information technology. It involves leveraging advanced technologies such as computers and the internet for business activities. The program is designed to equip students with a blend of business management theory and technical expertise in e-commerce. By integrating knowledge from economics, management, and information technology, students are prepared to develop strong problem-solving abilities and the skills needed to excel in both the business and technological aspects of e-commerce.

Program Features

• Interdisciplinary Focus: Combines business management with key elements of computer science and information technology.
• Practical Application: Emphasizes real-world scenarios where students apply theoretical knowledge to solve business challenges.
• Dual Competence: Equips students with both humanities-based critical thinking and technical skills, including programming and business data analysis.

• Technology-Management Integration: Prepares graduates to manage the seamless interaction between internet technology and business practices.

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Career Prospects
Graduates can pursue diverse careers in e-commerce, digital marketing, online retail, and business consulting. They will be prepared for roles in areas such as e-commerce platform management, business analysis, digital marketing, and data-driven decision-making. With the increasing reliance on technology in business transactions, the demand for professionals with expertise in both business management and information technology continues to grow, ensuring strong job prospects across industries.